Developing and leading innovative
campaigns for brands, artists & events.
Alex Hoffman is an experienced marketing leader and entrepreneur with 12 years in the entertainment, culture, and tech spaces. Through full-time roles and consulting projects, Alex has driven content & marketing strategy, shaped brand architecture, built teams, launched products, produced events, formed partnerships, secured funding, written & produced content, and has built passionate communities for everything from startups and record labels to global Fortune 5 companies. Alex successfully delivers nimble to multi-million dollar projects by building authentic relationships between brands and people through a combination of technology, communications, and live experiences. The New York Times, NPR, Fast Company, Rolling Stone, Pitchfork, The New Yorker, Ad Age, and more have featured Alex's projects and collaborations.
Strategic Planning Integrated Marketing Advertising
Identity & Positioning Content Strategy Experiential
Asset Creation Creative Direction E-Commerce
Social Media Partnerships Influencer Marketing Ops
Product Management Email/SMS CRM SEO
Market Research Data Analytics UX Strategy
Web Development Copywriting Artist Development